SEO
Setting up Google Search Console and the 4 reports to read first
Search Console is Google's free tool for seeing your site the way Google does. Setup takes ten minutes. The harder part is knowing which reports to read.
7 min read
Tags
Technical SEO
Posts tagged Technical SEO
- Speed & Performance
How to read the three Core Web Vitals numbers
Google judges your site on three measurements: LCP, CLS and INP. Here is what each one means and what to do when it comes back poor.
6 min read - SEO
What sitemaps and robots.txt actually do
Both are basic technical SEO files and people mix them up all the time. The sitemap tells Google which pages to look at, robots.txt tells it where not to go. Getting them wrong can take your site out of search.
5 min read - SEO
How to write titles and meta descriptions
The two lines shown in search results decide whether anyone clicks. If you rank well but get no clicks, those two lines are usually the reason.
6 min read - Speed & Performance
How to choose hosting: TTFB and what shared servers really mean
Cheap hosting stops being cheap when it slows your site down. Here is how to tell whether your server is really the problem.
6 min read - SEO
How to keep your SEO when changing addresses
Changing a page's address can wipe out years of search value overnight. A correctly set up 301 redirect prevents that.
5 min read