Eğitim · Sınava hazırlık
Olimpiyat Study Centre
Corporate site for an exam preparation centre, with a pre-registration form for the enrolment rush and a section introducing the teachers.
Olimpiyat Karataş is an education institution. The site is small and light, with 13 images and 17 inner pages. I kept it that way on purpose.
Why light?
Most visitors are parents, and most of them use a phone. A heavy site struggles on mobile data, while a light one opens in a few seconds.
With few images, each photo has to earn its place. I used the institution's own photos instead of stock images.
Content structure
Corporate and about sections
A programmes page
An announcements and news section
Privacy policy
Location on Google Maps
WhatsApp and a direct-call button
What the announcements section is for
Education sites get heavy traffic during enrolment and go quiet for the rest of the year. As the institution posts events, results and notices in the announcements section, the site stays current all year.
It helps with search too, because a regularly updated site gets crawled more often than one that never changes.
The call button
Parents mostly get in touch by phone. A button that starts the call in one tap, instead of making them copy a number, means more of them actually call from mobile.